Fee comparison: Hotmart, Kiwify, Cakto and more

Six Brazilian platforms with their official rates, sorted by what they charge on your numbers.

R$297
50
Monthly revenueR$14.850
PlatformTakes per monthYou keep
LearnBaseR$524R$14.326
Cakto4,99% + R$2,49R$866R$13.984
Ticto6,99% + R$2,49R$1.163R$13.687
Kirvano7,49% + R$2,00R$1.212R$13.638
Hubla8,90% + R$2,49R$1.446R$13.404
Kiwify8,99% + R$2,49R$1.460R$13.390
Hotmart9,90% + R$1,00R$1.520R$13.330

At the widest gap in this table, a year adds up to R$11.956 staying in your account instead of going to fees.

Rates taken from each platform's own page (July 2026). The LearnBase plan costs $97 USD; conversion uses the rate you set above. Taxes and any separate processing costs are not included.

How this is calculated

Each platform charges a percentage of the price plus a fixed amount per sale. The maths is price × sales × percentage, plus the fixed amount times the number of sales. That is why the fixed part hurts most when you sell many cheap products, and the percentage hurts most when you sell few expensive ones.

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