Membership

A membership is a model where students pay on a recurring basis for ongoing access to content, community or updates, instead of buying a course once.

It changes the economics: instead of chasing new sales every month, revenue becomes predictable and the focus shifts to retention.

It also changes what you must produce. A membership demands fresh content or a living community; if the value runs out after two months, people cancel and the model stops working.

Related terms

See the full glossary

Your academy is one click away

Create your academy in minutes. No forms, no waiting.